How to Erase Low CPC Advertisers From Google AdSense

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If you’re using Google AdSense to monetize your website or blog, you may have encountered low CPC (Cost Per Click) advertisers that negatively impact your earnings. Fortunately, there are ways to address this issue and optimize your AdSense performance. In this post, I’ll walk you through some steps to help you erase low CPC advertisers from Google AdSense.

Begin By  Ad Performance Analysis

Step 1: Analyze Your Ad Performance Start by analyzing your AdSense reports to identify the low performing ads and advertisers. Go to your AdSense dashboard and navigate to the “Performance” section. Look for ads with low CPC values or those that consistently underperform. This analysis will provide insights into which advertisers are bringing down your overall revenue.

How to Erase Low CPC Advertisers From Google AdSense

How to Erase Low CPC Advertisers From Google AdSense

Blocking Low CPC Advertisers

Step 2: Block Low CPC Advertisers Once you’ve identified the low CPC advertisers, you can block them from showing their ads on your website. To do this, follow these steps:

  1. In your AdSense dashboard, go to
  2. Brand safety
  3. Shopping links
  4. Blocking controls
  5. the “Advertiser URLs”
    Prevent ads from individual advertisers” tab.

    How to Erase Low CPC Advertisers From Google AdSense

    How to Erase Low CPC Advertisers From Google AdSense

  6. Click on the “Manage Advertiser URLs” option.
  7. Enter the URLs of the low CPC advertisers’ websites or domains.
  8. Save your changes.

By blocking these advertisers, their ads will no longer appear on your website, potentially improving your CPC and overall earnings. Type or copy paste the list of low cpc ads site url separated from one another by a comma, then click enter.

Finally click on block all to block. And it’s done.

How to Erase Low CPC Advertisers From Google AdSense

How to Erase Low CPC Advertisers From Google AdSense

Another approach to prevent low CPC ads from displaying on your site

Step 3: Implement Ad Category Filtering Another approach to prevent low CPC ads from displaying on your site is by implementing ad category filtering. This feature allows you to control the types of ads that appear on your pages. To enable ad category filtering:

  1. Go to your AdSense dashboard and click on the “Blocking controls” tab.
  2. Under the “Content” section, select “All my sites.”
  3. Click on the “Ad content” tab.
  4. Review the different ad categories and uncheck those that are not relevant to your content or have consistently low CPC.
  5. Save your changes.

By blocking irrelevant or low-performing ad categories, you can increase the likelihood of displaying higher-paying ads.

Step 4: Monitor and Optimize After implementing the above steps, it’s important to monitor your AdSense performance regularly. Keep an eye on your reports to observe any changes in CPC and overall revenue. If you notice persistent low CPC or underperforming ads, consider revisiting your ad blocking settings and making further adjustments as necessary.

Additionally, continually improving your website’s content, user experience, and traffic can positively impact your AdSense performance. Engaging your audience and attracting higher-quality advertisers can lead to better CPC rates over time.

Remember, optimizing your AdSense revenue is an ongoing process. It requires experimentation, analysis, and adjustments to achieve the best results for your website.

That’s it! By following these steps, you can effectively erase low CPC advertisers from Google AdSense and improve your overall earnings. Good luck, and may your AdSense revenue soar!

Note: It’s important to strike a balance between blocking low CPC advertisers and maintaining a healthy ad ecosystem on your website. Blocking too many advertisers can limit ad inventory, potentially affecting your overall revenue. Regularly review your changes and adjust as needed to find the right balance for your specific situation.

 

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